About this course
Persuasion is one of the most essential and powerful skills any professional can develop. Whether you're presenting to a team, pitching to clients, or influencing decision-makers, the ability to persuade effectively can open doors, close deals, and drive career success.
This course provides a practical, step-by-step framework for becoming more persuasive in everyday workplace scenarios. Taught by internationally recognized communication expert TJ Walker, the program draws from over 30 years of real-world experience helping executives, managers, and entrepreneurs enhance their influence through powerful communication techniques.
You'll learn how to give persuasive presentations, briefings, and speeches that move people to action. From getting internal support for your ideas to signing new clients or leading teams toward change, the strategies in this course are designed to work in real business settings. You'll also discover how to tailor your message to different audiences—whether you're speaking to a boss, a prospect, or a team.
Unlike theory-heavy courses, this training is grounded in real-life demonstrations and actionable advice. TJ Walker guides you through exercises that will help you build confidence, clarity, and credibility in every persuasive communication you deliver.
By the end of the course, you’ll not only understand the principles of influence—you’ll be able to apply them immediately in your workplace.
Learning Objectives
By the end of this course, learners will be able to:
• Deliver persuasive talks, briefings, and presentations
• Influence colleagues, clients, and decision-makers
• Motivate teams and drive new behaviors in the workplace
• Gain buy-in for ideas, proposals, and business goals
• Increase customer and client conversions through persuasive communication
Target Audience
• Business professionals and managers
• Executives and team leaders
• Entrepreneurs and salespeople
• Anyone seeking to influence others in a workplace setting
Prerequisite
No formal training is required. A willingness to practice communication skills and an open mindset for improvement are all you need.
This course provides a practical, step-by-step framework for becoming more persuasive in everyday workplace scenarios. Taught by internationally recognized communication expert TJ Walker, the program draws from over 30 years of real-world experience helping executives, managers, and entrepreneurs enhance their influence through powerful communication techniques.
You'll learn how to give persuasive presentations, briefings, and speeches that move people to action. From getting internal support for your ideas to signing new clients or leading teams toward change, the strategies in this course are designed to work in real business settings. You'll also discover how to tailor your message to different audiences—whether you're speaking to a boss, a prospect, or a team.
Unlike theory-heavy courses, this training is grounded in real-life demonstrations and actionable advice. TJ Walker guides you through exercises that will help you build confidence, clarity, and credibility in every persuasive communication you deliver.
By the end of the course, you’ll not only understand the principles of influence—you’ll be able to apply them immediately in your workplace.
Learning Objectives
By the end of this course, learners will be able to:
• Deliver persuasive talks, briefings, and presentations
• Influence colleagues, clients, and decision-makers
• Motivate teams and drive new behaviors in the workplace
• Gain buy-in for ideas, proposals, and business goals
• Increase customer and client conversions through persuasive communication
Target Audience
• Business professionals and managers
• Executives and team leaders
• Entrepreneurs and salespeople
• Anyone seeking to influence others in a workplace setting
Prerequisite
No formal training is required. A willingness to practice communication skills and an open mindset for improvement are all you need.
Introduction
1 Parts
Persuasion in Business Communications File
654.86 MB

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