What you will learn?
Build, launch, and manage profitable Google Ads campaigns from scratch.
Optimize campaigns using audits, quality score improvements, and performance boosts.
Apply advanced tactics such as display advertising, remarketing, and strategic bidding.
Track and measure performance using Google Analytics for continuous improvement.
Target Audience
Beginners who want a clear, step-by-step introduction to Google Ads.
Small business owners seeking affordable, profitable advertising solutions.
Marketers and freelancers wanting to enhance their digital advertising skills.
Entrepreneurs looking to scale visibility, traffic, and conversions through paid ads.
About this course
Across 14 high-quality video lessons organized into four structured modules, you’ll learn how to set up your Google Ads account correctly, build campaigns with precision, and avoid the costly mistakes that drain advertising budgets. You’ll discover proven optimization frameworks that boost click-through rates, improve quality scores, and significantly increase your return on ad spend. The training also covers advanced yet beginner-friendly topics such as display advertising, remarketing strategies, smart bidding tactics, and competitive bidding secrets that most advertisers overlook.
Small business owners and marketers will especially benefit from specialized lessons on maximizing results with limited budgets, reducing wasted spend, and leveraging new Google Ads features. The course concludes with an in-depth walkthrough of Google Analytics, ensuring you can track campaigns effectively and make data-driven decisions.
By the end of this program, you’ll have the confidence to build campaigns that attract customers, drive conversions, and position your brand as a leader in your industry. Start today and turn your advertising investment into consistent profit.
Requirements
Basic computer and internet navigation skills.
No prior Google Ads experience required; all concepts are taught from the ground up.